Charlotte Vangsgaard

Episode 2 of our new podcast, Leading with Perspective, where CEO and change management expert Mads Ryder discusses the do’s and don’ts of mobilising change within organisations.

Without an understanding of collective memory, companies risk pushing messages that don’t speak to the underlying emotional drivers for prescription and adherence.

How a deeper understanding of parental shame around tutoring can unlock educational benefits for children.

While funding for climate investment has increased dramatically, the human element is too often overlooked. Addressing these behavioural barriers is a vital part in unlocking the full impact of future climate solutions.

What can luxury companies learn from a soft drink campaign and a Berlin nightclub about belonging?

What can we learn from the luxury industry about making sustainability sustainable?

Strategic philanthropy does not have to mean a data-driven approach. Instead it embrace its humanist side.

How getting fans wrong led to chaos in European football, and what we have learned about getting fans right.

ReD worked with Cognizant, taking an outside-in perspective to study the phenomenon of healing.

More and cheaper are no longer better. The middle class is more concerned with quality and experience.

In our current era of real-time marketing, how can brands identify the moments that matter most for their customers?

Business history is littered with examples of companies that missed out on major changes in their industries and paid a hefty price.