Creating Successful Products for Patients And Health Care Professionals
ReD facilitated Coloplast’s transition to compliance with a more micro-level approach to innovation.
Creating A Patient-Centric Corporate Strategy
ReD conducted Novo Nordisk’s first study around the emotional experience of patients living with diabetes.
Pharma Exec: Develop Drugs For People, Not Just Bodies
Pharma companies are taking steps toward "patient-centric" healthcare by using patient insights to guide drug development and clinical trials.