An in-depth profile of ReD Associates in the Danish publication Euroman, on how we got here, where we’re headed and why we believe the humanities and social sciences are still the best tools to identify opportunities for companies looking for growth.

In this De Barometer video on ReD Associates, Martin Gronemann discusses ReD’s social sciences approach and how that cultivates discovery.

On Monocle’s ‘The Entrepreneurs’ podcast, Charlotte Vangsgaard shares thoughts on ReD’s work on social impact.

HBR reviews Christian Madsbjerg’s book, “Sensemaking,” which urges companies to understand the human beings represented in their data sets.

Mikkel Rasmussen speaks at TEDx Tottenham about the risk organizations run when they think “inside their head” about future business decisions based on orthodoxies and assumptions

ReD founders discuss the shortcomings of big data, and endorse the application of human sciences to better understand people and their motivations.

The Atlantic recognizes ReD as one of just a handful of consultancies that treat everyday life as a subject worthy of the scrutiny normally reserved for academic social science