We are a strategy consultancy rooted in the humanities and social sciences

Since 2005, ReD has helped leaders create original strategies to unlock growth in their core business and beyond, based on a deep understanding of human phenomena. We are based in Copenhagen, New York, Paris, and the Bay Area.

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Who we are

We are a community of people who are passionate about understanding the human condition and solving society’s most challenging questions. Our international staff and diversity of perspectives enables us to ask culturally relevant questions and explore the world in open-ended ways.

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OUR PRAXIS

We understand people by understanding their worlds. Our wide-eyed curiosity and open-ended process of discovery is guided by the anthropologists, sociologists, economists, journalists, and designers who make up our team.

Explore our offerings

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OUR Values

We always stay true to our values — to voice powerful critique and imagine alternatives to the status quo. We collaborate across disciplines and aspire to achieve thoughtful impact and collective growth.

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OUR Leadership

ReD is fully owned and led by a collective of partners with decades of experience at the intersection of consulting, human science, and the business world. Each draws on their unique expertise across a range of industries.

The Partner Group

OUR Community

From our current employees and clients, to our network of alumni working across a variety of industries, we aim to foster a dynamic and diverse community of people who seek to rethink and reimagine their respective fields.

The Alumni Community